Our Association Sponsors play an important role in assisting franchisees with resources and tools that help us optimize our businesses and maximize our investments. See what they have to offer ELFA members…

NOTE: Membership in ELFA’s Association Sponsors program does not imply that all products and services offered meet specifications or approval from Choice Hotels International. Please review Choice specifications before ordering for an Econo Lodge property.

Platinum Sponsors


Gold Sponsors


(844) 4-ALERTEER

Advanced Smoke and CO Detection Technology with Real time alert Notification:

  • Instant Notification as soon as Smoking is sensed
  • Save $$$ for cleaning
  • Recover cleaning charge and avoid Charge back
  • Improve ROI and protect Reputation
  • Choice Approved Patented Technology Smart Sensors Designed and Manufactured in Michigan

Visit Alerteer

Byron Cortez
(713) 263-5941

The industry leader in in-room heating and cooling

Visit Amana P-Tac




(800) 218-3995

Your single source for hospitality and janitorial supplies since 1982.

Visit AVM Enterprises

CIA Solutions

CIA Solutions
(770) 381-1721

How you keep score matters!  WORTH by CIA Solutions helps owners manage profitability, starting with accounting reports that include operations performance data.  As a QuickBooks Solution Provider, we can save you money on QuickBooks with bundled bookkeeping, payroll, and time/attendance plans, HR, and more.  Ask us how!

CIA Solutions / WORTH

Viral Shah

700 Columbia Ave.
Riverside, CA 92507
Ph: (951)788-0000


As a professional hospitality supplier and distributor, DFW Motel Supply & Textiles Inc, is located in Dallas Texas, and have been meeting and exceeding the industry demand for more then a decade. Established in 1995, with enterprise spirit and supportive customers, we have applied modern management and made great strides to become one of the leading suppliers of hospitality products. We have experienced customer service representatives and professional management personnel to assist our clients.

ERC Today
John Gentille
(833) 926-8372, Ext. 702

Secure your Employee Retention Tax Credit (ERC) for your business today. Most hotels are eligible for this tax credit and do not realize it, even if you have already taken advantage of a PPP loan. Free inquiry below.


First Choice LVP
Darin Dugger
(706) 695-1504

Featuring a wide range of stylish and dependable quality flooring, First Choice LVP can produce custom designs, meet any brand spec, and satisfy your Econo Lodge property’s LVT flooring mandate.


Jio Supply
Anand Soni
(909) 721-6975

Guest Laundry Equipment, Hospitality TV's, Mattresses, PTAC, Decorative Bedding, and More. Connect with us to solve your hospitality supply needs.

Jio Supply

MOP by Visual Matrix
Diana Batsie
(217) 693-8014

Housekeeping and maintenance app that streamlines tasks and connects your team for time and labor savings. Safety panic button feature for added security.

Visit MOP by Visual Matrix

SouthernCAT USA

Garrett Galloway
E-Mail Garrett Galloway
(205) 370-6925

Emergency response and property restoration. If disaster or major loss strikes - turn to the trusted pros to help ensure that your property receives all the assistance and service it needs to maintain its value and gets back on its feet quickly.

SouthernCAT USA

Ryan Rothschild
Schedule a Call

x-quic is ELFA's preferred OTA reconciliation partner, offering industry-best rates and performance in eliminating unearned OTA commissions and retrieval of unpaid virtual card payments.

Take advantage of the special $1 sign-up fee exclusively for ELFA members (normally $499). No long-term contracts. Act today.

ELFA Member Enrollment Portal


Silver Sponsors

A1 American
Doug Lynn, VP FF&E & Design  Sales
(570) 854-0600

A1 American provides durable US-produced products that withstand the test of time and meet hospitality standards of comfort and attractiveness. Quick turnaround on window treatment and drapery orders. Small volumes welcomed.


(817) 866-3918

Acculock provides hotel and motel locks, repairs, replacements, and service.


AGH Supply
Danny Patel
(800) 991-6501

AGH Hospitality Supply’s mission is to be a key partner with hotel and motel clients by combining price and selection with unrivaled customer service.


Aroma Country
David Mallie
(216) 513-5531

Effective and proven in-room odor elimination, plus luxury fragrances and diffuser oils.

Visit Aroma Country

Barricks Manufacturing Company
Renee Kovach
(256) 442-2600

Guest room casegoods, dining tables and bases, marketplace (sundries) casegoods, and more. Manufactured in the US with small order availability - ideal for the Econo Lodge owner.

Visit Barricks Hospitality Site

Bed Bug Heat Doctor
Jeff Zimmerman
(855) 928-4776

Innovative and dependable on-property bed bug solutions


Commercial Green Solutions
Rick West
(800) 808-6991

Energy Consulting and Program Procurement Provider for Lighting, HVAC, Water/Sewer


Cyberweb Hotels, LLC
Bhavish Bhuta
(813) 731-1960

Your complete digital hotel marketing and online reputation management solution, with PMS, revenue management, and more.


Brian Surowitz
(917) 386-1388

Ad-Supported hand and phone sanitizing station for your Econo Lodge lobby. Customized kiosks to add a professional touch to this mandated public space element.

Visit iCleanse Today

Bhavesh Vakil
(866) 767-2771

ID Scanning, Authentication, and Data Filing Software with “Do Not Rent” tracking.


JUS / EV Charging Stations
Dani Valero
(786) 612-7990

This is the EV charging station you have been waiting for. No upfront or maintenance fees with agreement, plus profit-sharing. 

Visit JUS EV Charging

Matrix Telecom / Security
Ashu Upa
(800) 283-0539

Hotel phone and security systems.


My Hotel Reputation
Brandy Conner
(866) 960-9772

Online reputation management all in one. Special pricing for ELFA members.

Visit My Hotel Reputation

Aaron Quinn
(252) 414-8045

Mini Fridges, Microwaves, and Safes. Manufactured and shipped from here in the US. Multiple sizes and set-ups for your Econo Lodge property.

Visit MicroChill

Pariser Industries
Chad Dare,
(609) 947-4090

Pariser Industries is a leader in manufacturing specialty laundry, housekeeping and general cleaning and hygiene related chemicals for commercial, industrial, and institutional businesses. Our products can be found in some of the largest laundries in the world as well as more than 1,500 hotel locations. Automated systems are available along with no-charge consulting services to help customers get premium results at fair pricing from a Family Run Business with a National Foot Print and coverage.


RTV - Real Tour Vision
Kirk Wagonlander
(231) 932-1603

Virtual Tour Software, Real Estate Photography System and Professional Photography Services

As of 2021, RTV is an approved photography supplier for companies such as Choice Hotels International, Red Roof Inn, Holiday Retirement, G-6 Hospitality, and many more.


Smart Energy Solutions
Rupal Patel
(704) 287-3426

LED Lights, Room Lights, LED Mirrors, Metal Bed Frames, Furniture, Task Chairs

Visit Smart LED

Sonu Satellite
Neil Doshi
(877) 307-6677

Leading nationwide provider of | DIRECTV for Hospitality | SiriusXM Music & Messaging for Business | LG & SAMSUNG Hospitality TVs | Clean Universal Remotes for Hospitality. Serving the national Hospitality Industry for over 20 successful years. Call for FREE QUOTES & BEST PRICING!



Friends of ELFA

Bulldog Insurance
Mona Patel
(404) 361-2075

Easy and affordable business and property insurance solutions


Patel And Associates
Mahesh Patel
(972) 643-1813

Litigation, immigration, family law, real estate, business matters, and estate planning


Sharma Law Group
Onkar Sharma
(301) 593-1983

Leading provider of counsel for hotel, hospitality, and franchise law.


Winter People
Clay Bouton
(207) 671-4869

Winter People Geiger has been happily servicing you as a Qualified Vendor of Choice Hotels International since 2002! We are committed to making your uniform decisions easy for you