Welcome To Econololodge Of America

ELFA-ROA Executive Committee

Chair - Natu Patel	Email bestholiday@hotmail.com Phone 803-328-2000	Define Goals and Objectives Develop Annual Action Plan Evaluation of Efficiency and Effectiveness Partners in Unity Coordination: CHI/CHOC/ELFA/ROA Re-imaging- ELFA only
Vice Chair - Mahendra Pate	Email mzpatel329@yahoo.com Phone 732-329-4555

Fall Regional Task Force

Chair - Natu Patel	Email bestholiday@hotmail.com Phone 803-328-2000	Participate in Fall Regional Planning Coordinate with Education and Conference Committee Develop Economy Brand Association Session (Speaker, Survey, Educator, Theme)
Vice Chair - Mahendra Pate	Email mzpatel329@yahoo.com Phone 732-329-4555

QAR and Standards Committee

Chair -Manish Desai	Email ManishAL168@Yahoo.com Phone 334-745-3115	GIS (Evaluate performance, suggest adjustments and assist with implementation) Evaluate and Monitor Brand Standards, Prioritize Importance QAR-LRA ( Establish Calibration, Monitor results, Maintain Scoring Summary and Evaluate Common Defaults) Monitor Choice Property Ranking System Participate with Choice APEX and IOY Awards Portfolio Management Coordinate with By-Laws committee Coordinate with Technology Committee on HSIA “Homepage” Implementation
Vice Chair - Katen Patel	Email KatenPatel@aol.com Phone 503-504-5566

Technology Committee

Chair - Amrish Patel	Email Apgreenville@Yahoo.comPhone 618-664-3030	Continually evaluate/monitor ChoiceAdvantage performance, functionality, and reliability Implement Changes with webmaster, Coordination of Content from all committees for ELFA.ORG Ethostream HSIA monitor support reliability Monitor/evaluated new HSIA replacement of Ethostream
Vice Chair - Dilip Vekaria Ashok Patel	Email DVekaria@gmail.com Phone 505-722-3800 Email petesc131@yahoo.com Phone 843-797-8200

Marketing and Reservations Committee

Chair - Katen Patel	Email KatenPatel@aol.com Phone 503-504-5566	Re-imaging support monitor recommendation Coordinate involvement with any or all Choice Promotions and Advertising promotion now or future Evaluate individual promotion effectiveness Evaluate online savings work with choice marketing team Coordination involvement with budget planning Evaluate past and current budget and spending Monitor marketing fund properly use any saving put in marketing fund.
Vice Chair - Mahendra Patel	Email mzpatel329@yahoo.com Phone 732-329-4555

Co-op Committee

Chair - Ashok Patel	Email petesc131@yahoo.comPhone 843-797-8200	Coordinate participation between all brands Assist individual Co-op Chairs to increase participation Assist individual Co-op Chairs with promotion, planning and budget advice to all region work with co-op funds. Track benefits of Co-op participation for all regions Evaluate all regional promotion programs for the best ROI work with CHOC,CHOICE, ROA Share best practices with all Co-op chairs
Vice Chair - Manish Desai	Email ManishAL168@Yahoo.comPhone 334-745-3115

Public Relations & Membership Committee

Chair - Mike Adams (Membership)	Email MAdams@erbco.com Phone 716-825-1400	Develop Membership development plan Develop plan to increase Allied Members Develop accomplishments and benefits summary on a quarterly basis Coordinate with Technology and Standards on ELFA.Org content Update and Coordinate Quarterly Newsletter as needed Coordinate with all committees on Newsletter- ELFA.Org participation
Vice Chair - Bharat Patel (Public Relations)	Email bpatel@gmail.com Phone 941-962-3882

Education/Conference/Meetings Committee

Chair - Kal Masters	EmailEconoairport@hotmail.com Phone 757-855-3116	Coordinate with Choice on H.O.S.T. Development Coordinate with transaction from CHA/CLM to H.O.S.T Coordinate on CHO certification as an acceptable alternative to H.O.S.T Evaluate EARN Program Convention education planning Convention planning Coordinate with Fall Regional Task Force on Fall Regional Education
Vice Chair - Mahendra Patel	Email mzpatel329@yahoo.com Phone 732-329-4555

By-Laws and Election Committee

Chair - Hasu Patel (By Laws)	Email HpatelKC@yahoo.comPhone 816-464-5082	Continually evaluate By-laws and adjust as needed Assist with yearly Directors and Officer Elections Monitor elections during convention roundtables
Vice Chair - Mahendra Patel (Election)	Email mzpatel329@yahoo.com Phone 732-329-4555

Internal Audit (ELFA ) & Fare Franchise Committee

Chair -Bharat Patel (Audit)	Email bpatel@gmail.com Phone 941-962-3882	Coordinate with Treasurer and Executive Director Coordinate with Accounting Firm on Quarterly reconciliation of books Coordinate with Accounting Firm on Quarterly and Yearly Tax Returns Conduct annual Audit of all ELFA accounts
Vice Chair - Leonard Richardson (Fare Franchise)	Email LRichardsonVB@gmail.comPhone 757-428-3970